Cross-border home appliance market
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SKYRUN's Cross-Border Breakthrough: A Success Story in the Nigerian Market with Jumia
SKYRUN, a cross-border home appliance brand originating from Jiangsu, China and rapidly growing in Nigeria, has shown remarkable growth and influence in its trajectory through its partnership with Jumia, Africa's leading e-commerce platform. Guo Nannan, SKYRUN's Deputy General Manager, spoke highly of Jumia's influence in the African market from a seller's perspective in an interview with Jumia. As the parent company of SKYRUN, Huihong Foreign Economics, founded in 2009, is a member of Jiangsu Province's largest foreign trade enterprise under the Soho Holding Group...