Which content types are more likely to boost YouTube plays and revenue?

YouTubeThere are a variety of content types, and different content appeals to different groups of viewers. To increase plays and revenue on YouTube, choosing the type of content that meets audience needs and market trends is key.

This article will delve into how to choose a content type, provide a hands-on approach to each type, and analyze success stories.

First, tutorial content: to meet user needs, bring stable viewing volume

Tutorial content are the type of content that many viewers actively search for because they provide immediate help and information. Viewers usually enter these videos through searches, thus bringing in a steady stream of traffic and generating revenue through advertisements.

1. Appropriate to the theme:

• Technology Tutorial: For example, video editing, introductory programming, design tips, etc., this type of content is especially popular among professionals and students.
• Life Skills: Makeup tutorials, healthy recipes, and more - content that solves everyday problems for viewers.
• Handmade DIY: Crafting, home decorating and more for the hobbyist.

2. Practical Tips:

• Title Optimization: Use keywords in the title that your audience will be searching for, such as "Getting Started", "Getting Up to Speed", "Detailed Steps", etc.
• The content is clearly structured: Step-by-step instructions ensure that the viewer understands each step clearly.
• Interactivity: Encourage viewers to ask questions in the comments section to increase interaction to boost viewer stickiness.

3. Success Stories:

• "Yoga with Adriene" is a yoga instructional channel that helps viewers teach themselves yoga at home through detailed lessons.Adriene's channel has gained global attention for its easy-to-follow, highly targeted tutorials. Her viewership and advertising revenue has been very consistent, which has led to more paid memberships and sponsorship opportunities.

Second, the evaluation and unboxing video: to meet the audience's consumer decision-making needs

Review and Unboxing VideoThe popularity of these videos is increasing year by year, especially for newly released electronic products, cosmetics or trendy fashion items. The viewers of such videos are mostly potential buyers, resulting in higher advertising revenue and brand partnership opportunities.

1. Appropriate to the theme:

• Digital Product Review: Cell phones, computers, cameras, etc., these products usually receive a lot of attention from tech enthusiasts.
• Cosmetics Unboxing and Review: Suitable for beauty channels that can attract beauty-loving viewers.
• Luxury or fashion items out of the box: Examples include bags, watches, and footwear that pique the viewer's curiosity about trends.

2. Practical Tips:

• Real Experience: Honestly reviewing the strengths and weaknesses of the product without favoritism to ensure that viewers trust the channel.
• Clear product presentation: Multiple angles to show how the product looks, how it is used, and even performance tests.
• Appropriate backstory: Make the assessment content vivid and increase the viewing experience for the audience.

3. Success Stories:

• "Marques Brownlee" (MKBHD) specializes in high-tech product reviews, and his videos show the appearance, features and performance of the products in detail while also providing in-depth analyses of each product's strengths and weaknesses. Because of his authentic and pertinent content, he has attracted a large number of tech enthusiasts and gained brand partnerships, creating a steady source of income.

III. Entertaining content: increasing sharing rates and bringing rapid traffic growth

Entertaining content is easy to attract a large number of viewers quickly because it is fun and shareable. In particular, funny clips, spoofs and challenges often attract young viewers and increase interaction and retweet rates, resulting in high airplay.

1. Appropriate to the theme:

• Hilarious spoof: Examples include screwing over friends and reaction videos, which are simple, less expensive to produce, but highly effective.
• Challenge Video: Examples include the 24-hour challenge and the "No Laughing Challenge," and this type of content usually receives a high number of views.
• Skits or sitcoms: Humorous clips can be created to resonate with the audience.

2. Practical Tips:

• Keep the interaction high: Interact with your viewers during the video to encourage likes, comments and shares to boost the video's reach.
• Quickly to the point: Make sure you capture your audience's attention in the first few seconds to minimize audience attrition.
• Storyline and suspense: Add suspense or funny storylines to videos to improve the viewing experience and completion rate.

3. Success Stories:

• "MrBeast" has quickly accumulated a large number of views through "Survival Challenges" and "Mega Prize Challenges". His videos are interactive and topical, attracting a large number of viewers and brand sponsorships. He earns high ad revenue from high viewership and makes significant income from brand partnerships.

IV. Life and Vlog: building emotional links and forming a long-term fan base

Vlog content focuses on the blogger's daily life, allowing viewers to establish an emotional link with the blogger by showing the real side of the blogger and forming a highly loyal viewer base. This type of video grows slowly in terms of playback, but has a strong viewer stickiness, which helps to accumulate long-term traffic.

1. Appropriate to the theme:

• Record of daily life: The blogger's daily life, travel logs, shopping experiences and more.
• Vlogs on specific topics: A "one-month weight loss challenge" or "30 days of self-discipline" can be a conversation starter.
• Life Skills Sharing: For example, how to organize time, how to improve efficiency, etc., to attract viewers who have the pursuit of quality of life.

2. Practical Tips:

• Real and natural: Without too much embellishment, viewers prefer grounded, close-to-life content.
• Appropriate background music and clips: Enhance the video quality to make the video look more professional.
• Emotional Stories: Incorporate personal stories in vlogs that resonate with viewers.

3. Success Stories:

• "Casey Neistat" is a famous vlogger whose daily life vlogs are loved by viewers all over the world due to his personalized editing style, unique perspective and authentic content. Through his continuous Vlog output, he has accumulated a large number of loyal fans.

V. Game Facts and Reviews: Highly Interactive and Suitable for Direct Realization

Gaming content is very popular on YouTube. Live gameplay, skill sharing and how-to videos not only attract young viewers, but also generate direct revenue through live streaming bounties and sponsorships. These types of videos are usually watched for longer periods of time and are easily recommended by the YouTube algorithm.

1. Appropriate to the theme:

• The popular game is live: Games such as League of Legends and Fortnite attract large audiences.
• Game Review & Cheats: Detailed reviews and tips shared for new game releases.
• Gaming Entertainment Video: Funny episodes, game challenges and more.

2. Practical Tips:

• Keep the interaction high: Interacting with viewers on a live stream or video, such as answering questions or offering a thank you.
• Fixed update frequency: Gaming viewers usually want to see content that is consistently updated, and keeping the frequency of updates increases stickiness.
• Analyzing and Interpreting Skills: High-quality narration makes the video more interesting and engaging.

3. Success Stories:

• "PewDiePie" is a well-known YouTube gaming anchor who has attracted tens of millions of subscribers through his humorous commentary and real-time interactions. He has earned significant ad revenue and brand sponsorships through his gaming videos, making him one of the highest-paid YouTubers in YouTube history.

Sixth, education and knowledge sharing: high viscous audience, suitable for advertising revenue

Educational content has a high audience stickiness and long viewing time, which makes it especially suitable for advertising in videos. This type of content is not only suitable for students, but also popular with many viewers who want to teach themselves or improve their skills.

1. Appropriate to the theme:

• Subject knowledge: Such as history, physics, psychology, etc.
• Practical skills: Programming, marketing, social skills, etc.
• Knowledge science: Complex knowledge is explained in an easy-to-understand manner.

2. Practical Tips:

• Breakdown of topics: Choosing small, specific knowledge points ensures that viewers are able to gain enough knowledge through a single video.
• Lead Subscription: Remind viewers to subscribe in order to watch subsequent videos, keeping viewers on their toes.
• Aided by appropriate images and animations: Make educational content more engaging. Animation or images can bring complex knowledge to life, especially when explaining abstract concepts, and such visual elements can greatly enhance the viewer's understanding and viewing experience.

3. Success Stories:

• The "Crash Course" channel explains complex subjects such as history and science through cartoon animations and humorous explanations. The content is suitable for viewers of all ages, so it not only attracts a large number of student viewers, but is also favored by many educational advertisers. Due to the practicality of the content, these videos receive long-term traffic and high advertising revenue.

VII. DIY and Creative Handicrafts: Catering to the Family Audience and Attracting Brand Cooperation

DIY and craft videosBy showcasing simple craft ideas or home remodeling solutions, they appeal to a large audience interested in home decorating and parent-child activities. These types of videos typically have a long viewing time and are easily distributed twice through social media.

1. Appropriate to the theme:

• Home DIY: such as furniture refurbishing and home decorating, perfect for viewers who need a low-cost makeover for their home environment.
• Children's crafts: Simple to make gadgets that can appeal to a family audience especially parents with children.
• Eco-friendly crafts: Remodeling with used items is in line with environmental trends and easily resonates with the audience.

2. Practical Tips:

• Detailed step-by-step demonstration: Ensure that each step is clear and easy for the audience to follow.
• With background music and fast-forward effects: It makes the video more rhythmic and keeps the viewer's interest.
• easy to learn: Ensure that the DIY work is of moderate difficulty and suitable for imitation by the majority of the audience.

3. Success Stories:

• The "5-Minute Crafts" channel is very popular for its creative DIY videos, which have gained a high number of views on YouTube by quickly showcasing easy-to-learn creative tricks. The content has also attracted lucrative advertising partnerships with many home and lifestyle brands.

VIII. Health and fitness: attracting a highly loyal audience, suitable for a membership model

With the rise in public health awareness, theHealth and Fitness ContentIt is gradually gaining traction. Such videos not only attract a large number of fitness enthusiasts, but also realize revenue through advertising, brand sponsorships and membership models. Viewers usually watch them repeatedly and have a high re-watch rate.

1. Appropriate to the theme:

• fitness program: such as home fitness, fat loss, muscle building, and more.
• Healthy Eating: Share healthy meals and recipes to help viewers improve their eating habits.
• mental health: e.g., meditation, stress reduction methods, etc., for a mental health-conscious audience.

2. Practical Tips:

• regular update: Post regularly updated fitness or diet plans to entice viewers to stay tuned.
• Real results show: Show before and after training comparison photos or videos to increase the persuasive power of the video.
• Interaction and Q&A: Answer viewer questions in the comments section to increase stickiness and interaction rates.

3. Success Stories:

• "FitnessBlender is a husband and wife run fitness channel that specializes in home fitness videos. The content doesn't require any equipment and is perfect for viewers who work out at home and have a high viewer stickiness. They generate a lot of revenue through a combination of free and membership content, and use advertising revenue and brand partnerships to further increase revenue.

Practical Strategies for YouTube Content Creation, for detailed information, you can refer to theHow a Newbie YouTuber Can Increase Airplay and Achieve a Revenue Breakthrough in One Year

summarize

The core of boosting YouTube plays and revenue lies in choosing the right content type and attracting viewers through quality production and strategic promotion. By meeting the different needs of viewers through content types such as tutorials, assessments, entertainment, health and fitness, DIY creative crafts, etc., you can not only get a stable amount of playback, but also diversify your revenue streams through advertising revenue, brand partnerships and membership payments.

Regardless of the type of content you choose, it's crucial to keep your content innovative and of high quality. At the same time, continually improving your channel's reach by constantly optimizing SEO and analyzing viewer feedback can help you grow on YouTube in the long run.